How to generate an animated explainer short video: A Step-by-Step guide using 011.video
Nowadays getting your message across quickly and effectively is crucial. Whether you’re a business owner, educator, or content creator, you’ve probably realized the power of short videos to capture attention and convey information. But how do you create these engaging explainer videos without spending a lot money or learning complex animation software? The answer lies in user-friendly text-to-video tools like 011.video. In this comprehensive guide, we’ll walk you through the process of creating an animated explainer video that clearly illustrates your ideas or concepts, all while using the free online tool 011.video.
Why choose 011.video for your explainer video needs?
Before we detail the the how-to, let’s talk about why 011.video stands out in the crowded field of video creation tools:
- No login required: Unlike many other platforms, 011.video allows you to start creating immediately without the hassle of signing up or remembering yet another password.
- User-friendly interface: The tool is designed with ease of use in mind, making it accessible even for those with no prior video editing experience.
- No watermark: your explainer video remain clean.
- Free to use: You can create short videos and educational content without spending a dime. 011.video is a no paid fees app online.
- Text-to-video technology: Simply input your story, and 011.video generates a video based on your words, saving you time and effort.
- Perfect for explainer videos: The platform is optimized for creating concise, informative videos that break down complex ideas into easy-to-understand visuals.
Now that we understand the benefits, let’s get started on creating your animated explainer video.
Step 1: planning your explainer video
Before you start using 011.video, it’s essential to have a clear plan for your explainer video. Here are some key points to consider:
Define your objective
What’s the main idea or concept you want to illustrate? Having a clear objective will help you create a focused and effective explainer video. Whether you’re introducing a new product, explaining a service, or teaching a concept, knowing your goal is crucial.
Identify your target audience
Who will be watching your explainer video? Understanding your audience will help you tailor your language, visuals, and overall approach. For example, a video explaining a new tech gadget to seniors will differ significantly from one aimed at tech-savvy millennials.
Outline your key points
Break down your main idea into 3-5 key points. This will form the structure of your explainer video and ensure you cover all the necessary information. Remember, the goal is to be concise and clear, so focus on the most important aspects of your topic.
Determine the ideal length
While 011.video is great for creating short videos, you still need to decide on the optimal length for your content. Generally, explainer videos work best when they’re between 60-90 seconds long. This allows you to convey your message without losing viewer interest.
Gather necessary information
Collect all the facts, figures, and details you’ll need to support your key points. This might include statistics, product features, or step-by-step processes. Having this information ready will make the writing process much smoother.
Step 2: writing your script
Now that you have a plan, it’s time to write the script for your explainer video. The script is crucial as it forms the basis of your video when using a text-to-video tool like 011.video. Here’s how to create an effective script:
Start with a strong hook
Begin your script with something that grabs attention. This could be a provocative question, a surprising fact, or a relatable scenario. For example: “Did you know that 75% of people judge a company’s credibility based on their website design? If you’re struggling to make a great first impression online, this video is for you.”
Keep it conversational
Remember, you’re writing for the ear, not the eye. Use simple, conversational language that’s easy to understand. Avoid jargon unless your target audience is familiar with it. The user-friendly nature of 011.video allows you to focus on clear communication rather than technical terminology.
Structure your content
Organize your script using the key points you outlined earlier. A typical structure might look like this:
- Introduction (Hook and problem statement)
- Solution overview
- Key point 1
- Key point 2
- Key point 3
- Call to action
Use transition phrases
To make your explainer video flow smoothly, use transition phrases between sections. For example: “Now that we’ve seen how the problem affects businesses, let’s look at our solution.”
Include cues for visuals
While 011.video will generate generic visuals and visual metaphors based on your text, you can guide this process by including specific visual cues in your script. For example: “Imagine a graph showing steadily increasing profits” or “Picture a busy office with employees collaborating.”
End with a clear Call to Action
Conclude your script with a strong call to action. What do you want viewers to do after watching your explainer video? Whether it’s visiting a website, trying a product, or signing up for a service, make it clear and compelling.
Read it aloud
Once you’ve written your script, read it aloud. This will help you catch any awkward phrasing and ensure it sounds natural when spoken. Remember, 011.video is a text-to-video tool, so your written words need to sound good when converted to speech.
Step 3: using 011.video to create your explainer video
Now that you have your script ready, it’s time to bring your explainer video to life using 011.video. Here’s a step-by-step guide to using this user-friendly, free online tool:
Accessing 011.video
1. Open your web browser and go to 011.video.
2. You’ll notice right away that there’s no login required. This user-friendly approach means you can start creating your explainer video immediately.
Inputting your script
- Look for the text input area on the 011.video homepage. This is where you’ll paste your script.
- Copy your entire script and paste it into the text box. The tool is designed to handle long and of course short video scripts, making it perfect for explainer videos.
Customizing your video
- Depending on the features available, you may be able to customize colors, fonts, or even add your logo to the explainer video.
- Use these options to align the video with your brand identity. However, don’t spend too much time on this – one of the benefits of using 011.video is its simplicity and speed.
Generating your video
- Once you’re satisfied with your input and style choices, look for a “Record” button.
- Click this button to start the video creation process. The 011.video text-to-video generator will analyze your script and create a short video based on your input.
- This process may take a few minutes, depending on the length of your script and the complexity of the visuals.
- 011.video, being a user-friendly tool, your video is saving straightforward at the end.
Step 4: enhancing your explainer video
While 011.video does much of the heavy lifting in creating your explainer video, there are additional steps you can take to enhance its effectiveness:
Optimize for different platforms
If you plan to share your explainer video on various social media platforms, you might need to adjust its format. For example, square videos work well on Instagram, while vertical videos are better for TikTok. Start again to craft an other explainer video with 011.video by choosing a different screen aspect ratios that comply with your needs.
Create a thumbnail
A compelling thumbnail can make a big difference in whether people click on your explainer video. Create a custom thumbnail that clearly represents the content of your video and entices viewers to watch.
Step 5: distributing your explainer video
Now that you’ve created your explainer video using the user-friendly 011.video tool, it’s time to get it in front of your audience. Here are some strategies for effective distribution:
Website Integration
Embed your explainer video on relevant pages of your website. This could be the homepage, a product page, or a dedicated landing page. Explainer videos can significantly increase time spent on your site and improve conversion rates.
Social Media sharing
Share your explainer video across your social media channels. Each platform has its own best practices:
- Facebook: Native video uploads tend to perform better than shared links.
- Instagram: If your video is under 60 seconds, it can be posted as a regular video. Longer videos can be shared on IGTV.
- Twitter: Keep in mind that Twitter has a 2 minute and 20 second limit for videos.
- LinkedIn: Professional explainer videos can perform well here, especially if they provide value to your network.
- TikTok: While primarily known for entertainment, educational short videos are gaining popularity on this platform.
Email Marketing
Include your explainer video in your email marketing campaigns. Simply mentioning “video” in your email subject line can increase open rates.
YouTube optimization
If you upload your explainer video to YouTube, optimize it for search:
- Use keywords in your title, description, and tags.
- Create an engaging thumbnail.
- Add closed captions.
- Organize your video into playlists if you have multiple related videos.
Step 6: Measuring success and iterating
After distributing your explainer video, it’s important to measure its performance and use those insights to improve future videos. Here are some key metrics to track:
View count
This is the most basic metric, telling you how many times your video has been played. While it doesn’t give you the full picture, it’s a good starting point.
Engagement rate
This includes likes, comments, shares, and click-through rates. High engagement suggests your explainer video is resonating with your audience.
Watch time
How much of your video are people watching? If viewers are dropping off early, you might need to adjust your hook or pacing.
Conversion rate
If your explainer video includes a call to action, track how many viewers follow through. This could be signing up for a newsletter, visiting a webpage, or making a purchase.
Feedback
Pay attention to comments and direct feedback. This qualitative data can provide valuable insights into what your audience likes or what they find confusing. Use these metrics to continually refine your approach to creating explainer videos with 011.video. Each video is an opportunity to learn and improve.
Benefits of explainer videos for your Marketing Strategy
It’s obvious, explainer videos have become an essential tool for businesses and educators alike. They offer a way to quickly and effectively communicate complex ideas, showcase products or services, and engage audiences across various platforms.
The beauty of using a tool like 011.video lies in its simplicity and accessibility. With no login required and a user-friendly interface, anyone can create professional-looking explainer videos without extensive technical knowledge or expensive software and without watermark. This democratization of video creation allows businesses of all sizes to compete on a more level playing field, putting the focus back on the quality of ideas rather than the size of production budgets.
Moreover, the text-to-video technology employed by 011.video streamlines the creation process, allowing you to go from script to screen in record time. This efficiency is crucial in a world where timely content can make the difference between capturing market share and missing out on opportunities.
As you continue to create explainer videos, remember that practice makes perfect. Each video you make using 011.video will teach you something new about what works for your audience. Don’t be afraid to experiment with different styles, lengths, and topics. The more you use this easy, free online tool, the more proficient you’ll become at creating engaging, informative short videos that drive results for your business or educational goals.
Remember, in a world where attention is the most valuable currency, a well-crafted explainer video is your secret weapon. It’s time to harness the power of 011.video and start telling your story in a way that captivates, educates, and motivates your audience. Your next great explainer video is just a few clicks away!